Persuasion

Children who felt more connected to nature were more likely to perform sustainable behaviors such as reducing waste, helping someone in need, and treating all people equally, which in turn increased happiness.

Coffee served in a white mug tasted more intense than if served in a clear mug. Coffee served in a clear or blue mug tasted sweeter than if served in a white mug.

People who receive more matches and messages on dating apps (like Tinder) feel more desirable, which is associated with more intentions of cheating in future relationships.

Persuasion

Experiences that elicit feelings of awe, such as viewing nature or art, may encourage a sense of belonging to something larger than oneself.

In a social conformity study, adults conformed to agree with incorrect humans but not incorrect robots, whereas children aged 7-9 conformed with robots who gave incorrect answers.

Persuasion

Talking to empathic partners about their conflicts with others can confirm their negative feelings. This can lead to more negative actions and make the conflicts worse.

Individuals in tornado-prone areas are more likely to seek shelter when a tornado warning contains explicit language about dangers and potential outcomes.

Journal of Experimental Psychology: Applied

Persuasion

Climate change-denying organizations are more likely to have written and distributed texts that downplay the impact of climate change if they have corporate funding, such as from ExxonMobil or Koch family foundations.

When one member of a couple commits to losing weight, there is a higher chance that their partner will lose weight as well, regardless of whether they participated in a formal program or in self-guided weight loss.

Although housing discrimination has decreased over the last four decades, ethnic minorities still experience more discrimination when applying to rent than non-minorities. Providing landlords with positive information about an applicant's socio-economic status, as opposed to no information, may reduce discrimination.

Persuasion